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  • SIG Conejo Valley

SIG Conejo Valley

  • 12/04/2015
  • 7:30 AM - 9:00 AM
  • University of Farmers, Farmers Insurance, 30801 Agoura Rd., Agoura Hills, CA


  • ISPI LA, OD in LA, OD Network, ATD OC

Registration is closed

Introduction to Trust Capital

The Ten Critical DNA Strands of Trust

Art Hobba

What is the power source that fuels Great organizations? Many would say it is profitability, growth, or capital.  Money invested strategically is definitely a key element that sets great companies apart from their peers.  The term "Cash is King" comes readily to mind.

However, much deeper than these tangible assets and even deeper than the intangible assets of brand, intellectual property, and human capital, is the core atmosphere upon which every enterprise, government and society "transacts," and that is Trust Capital.

Research has found that where trust breaks down there is massive organizational and productivity waste.  When the atmosphere of trust is depleted, people spend more time covering their back than they do bringing their "A Game" to work.

But where can one person make a difference?  We can build our own Personal Trust Capital by being professionals who get intentional about behaving in a trustworthy manner with colleagues, vendors, direct reports and supervisors.  Art Hobba will lead us in a participative session that will identify the Ten Critical DNA Strands of Trust required to build trust at work.

Art Hobba’s career includes 30 years in Technology Leadership and C-SUITE consulting services, talent strategy, and leadership development.  He has held a variety of executive positions with Transcende, Grant Thornton, SAIC, Hammermill Paper, and View Tech.  Art is a published author of 5 books, his most recent being "The 6 Stages of Leadership" in 2013.  Art serves on the Board of Transcende and Core 300 a 501c3 non-profit.

If you have any questions, please send an email to Valorie Avedisian and Ray Sullivan at conejo@atdla.org

If you are interested in sharing your expertise and leading a session please contact Valorie Avedisian and Ray Sullivan at conejo@atdla.org

ATD-Los Angeles Chapter
9852 W. Katella Ave. #187
Anaheim, CA 92804
Chapter Code: CH8028

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